← Branding & visuals

Branding & visuals / Fictional concept

Last Platform

Your stop is still ahead.

Your stop is still ahead.

Last Platform is a mystery game concept set on a train that never seems to arrive. You follow clues and meet passengers along the way. I wanted the brand to feel familiar at first, then a little strange.

Last Platform identity overview
Last Platform identity overviewEnlarge ↗

Self-initiated concept · Brand identity / Packaging / Art direction

Colors that fit the idea.

Blue gray, mist and faded cream feel like an old station at night. A worn signal red adds a small sense of unease.

Lettering, fonts, and colors
Lettering, fonts, and colorsEnlarge ↗
Pattern made from the symbol
Pattern made from the symbolEnlarge ↗

The brand in use.

I kept the title clear on the cover and menus. The station artwork carries the mood, while the symbol works on smaller collector pieces.

Application mockups · Select an image to take a closer look.

Game cover and gameplay
Game cover and gameplayEnlarge ↗
Cover artwork detail
Cover artwork detailEnlarge ↗
Launch poster
Launch posterEnlarge ↗
World and character artbook
World and character artbookEnlarge ↗
Collector’s edition packaging
Collector’s edition packagingEnlarge ↗
Game title screen
Game title screenEnlarge ↗
Collectible pin and art print
Collectible pin and art printEnlarge ↗
Railway scarf
Railway scarfEnlarge ↗
Platform diorama
Platform dioramaEnlarge ↗
Night-train soundtrack
Night-train soundtrackEnlarge ↗
Luggage tag
Luggage tagEnlarge ↗
View campaign artwork
Poster compositions
Poster compositionsEnlarge ↗
Digital campaign formats
Digital campaign formatsEnlarge ↗